Productspec Chooses Aptimize

Productspec delivers over 1,000,000 pages each month and wanted to increase visitor satisfaction by decreasing the load time of their web pages. It was this simple requirement for greater page load speed that led them to investigate the Aptimize Website Accelerator (WAX).

During testing Productspec discovered it was significantly more cost-effective to invest in WAX rather than continuously spend time tweaking web pages in-house to increase their speed. The decision to use WAX ensured their Systems Architect could focus on major projects with very little time dedicated to the seamless and maintenance-free WAX integration.  

“It is significantly more cost-effective to use WAX  than manually hand-tune each page for speed” 
Jon Thompson, CEO, Productspec.

Results

1.8x faster page load speed, decreased bounce rate plus more page views per visit.

About Productspec

Productspec.net is a New Zealand website used by 50,000+ Architects, designers, engineers, building industry professionals, contractors, specifiers and homeowners each month to source and specify architecture, design and landscape products, access technical specifications, environmental data, and download CAD & BIM content.

Productspec also offers a popular free project management tool - MyProjects - used by design teams to manage product selections, request quotes, and share project folders with other project participants, consultants, the client etc.

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