28June

Meeting with Rackspace

San Antonio is a beautiful city with a lot of historical significance and was very hot, every day was >100F.

We were impressed by the team atmosphere at Rackspace and are looking forward to working closer together with both the dedicated hosting and RackspaceCloud sites (Mosso) teams. We had breakfast with Lew Moorman and talked about the importance of speed to customers. 

Big Thanks to everyone at Rackspace and especially our hosts George Bradford and Paul Godin.

Ed and Derek at Rackspace

24June

Web Performance - Camera, Action, Aptimize!

We wanted a video to communicate the web performance problem Aptimize solves.

It's a problem that many websites have but don't realise because of "my site seems fast to me" syndrome. This syndrome makes sane people think that their customers, located thousands of miles away, are having the same speed experience of their website...when they're not.

The reality is that the speed at which a visitor experiences your website is dependent on how far away that person is from the server your website is hosted on - the further your website data (images, CSS, JavaScript) has to travel the longer it takes.

Your website could be frustrating thousands of visitors and losing customers simply because, for them, it's slow.

Ed Robinson, our CEO, took on the challenge of explaining this problem and solution in the video below.

23June

Sneak Peek at the Website Accelerator

Is version 2 ready yet?! We're very very close, everyone here is working hard to roll out our spanking new latest version.

With the new release comes a new name - the Runtime Performance Optimizer (RPO) becomes the Website Accelerator.

Over the next week we'll be posting about the new features coming out with the Website Accelerator but for now... a sneak peek.

Website Accelerator

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Website Accelerator

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Website Accelerator

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22June

The World's Simplest Latency Simulator

Our Latency Simulator is ready [big thanks to Jeff, our lead dev engineer] for you to download - it's an open-source Internet Explorer add-on that simulates the effects of network latency.

Simple and easy to use – designed for “non-experts”, developers, operations and business people to quickly see how fast or slow their website will be over the internet or across the WAN.

Download the Aptimize Latency Simulator

Check it out: